Going all-in on the Bay Area lifestyle, Rob has an affinity for new restaurants, lush hiking trails, and urban adventures with friends. He’s also all about designing with motivation, dedication, and calculation. He kicked off a design career in 2009 when he joined the visual creative operation for The Black Eyed Peas, a Grammy Award-winning hip-hop group. Working primarily with frontman Will.i.am, Rob worked on a lean design team to bring to life a series of programs, from album artwork and interactive platforms for fans to cross-branded programs with the likes of Intel, Bacardi, and Blackberry. His experience with the band unlocked opportunities to work with some renowned companies. He created product designs for major TV networks like NBC, ESPN, Oxygen, and SpikeTV. He crafted consumer touchpoints in immersive marketing journeys for Live Nation, Universal Music Group, and Samsung. Rob has been a part of some large design ventures and now he works alongside a team of rich talent to create amazing work for exciting clients.